Sunday, December 2, 2018

Promoting Guest Speaker: Tatiana Miranda

Here is a poster I made that could have been sent out to students and posted around the school to advertise our lecture with Tatiana and Hannah.


For the notes I took and what I learned through the presentation continue reading!

Tatiana:

  • majored in PR and Advertising here at Marist
  • Internships doing media planning and public relations for fashion
  • she got an internship at Brooklyn PR (a fashion-based company) after taking 3 months off 
  • Project manager: an entry-level position where you communicate with the creative and studio teams
    • Tatiana worked on multiple accounts at a time, handled a lot of emails, and had to have knowledge on many different programs, managed relationships and expectations with clients
    • a job that covers a lot overall and helps keep things running smoothly
  • Interview process: because Tatiana was in a different state, it started with a phone interview for 3-4 hours; talked about 5 teams; included discussion on her weaknesses, strengths, and what she can improve on; showing interest played a big part in the final decision (they don't want a robot)
  • A day in the life: works from 9-6, works with a lot of different people:clients, creatives, production, interns, and more
  • Office environment: very creative with a strong sense of community
    • events like each team coming up with a Halloween theme, happy hour once a month, bagel Wednesdays all show how the company values coworker relationships and letting individual creativity flow
    • many coworkers are friends outside of work
  • Abroad experience:
    • FIE program -- take courses for 7 weeks, work full-time internship the following 7 weeks
    • she was not staying with British students, but lived in a school house with other students studying abroad
    • the internship was where she was able to be immersed in the culture
  • Advice: She was very involved at Marist
    • ask professors more questions
    • use Marist Alumni, professors, and students to help in getting a job
    • take opportunities
    • go abroad if possible
Hannah:
  • Internship: interviewed with 2 people, job similar to campaign management, worked with the account team, there are internships for all the different teams
  • A day in the life:
    • sat through different briefs
    • small jobs: powerpoints, emailing clients
    • interns got their own project for Taco Bell; went through stages and presented the project
    • received real feedback
    • hands-on work andhelp
    • was welcomed and encouraged to participate
    • on Fridays, interns went home at noon
  • Office environment:
    • agency life is much different than other jobs
    • everyone is very honest and blunt
    • unique, people were open to being themselves
    • you have to learn to take criticism, but people would explain why something would fail
    • no cliques between teams
    • fun events outside of work
    • no strict dress code
    • friendly atmosphere, still speaks to other interns
  • Advice:
    • make connections with professors, they can really help you place yourself somewhere where you enjoy the work
    • wish she made it easier on herself because she was very undecided (and in the FOCUS program)
    • schedule ahead of time, she took 4 online classes just to graduate on time

I found the experience with Tatiana and Hannah to be extremely helpful. I mainly found use in their descriptions of their respective jobs because I am very interested in a job in the advertising world, but I am not 100% set on a specific role. Hearing descriptions of tasks helps me place myself in a position I would enjoy. I also found Tatiana's brief description of the FIE program and her abroad experience particularly useful since that is the abroad program I am looking into utilizing.
Of course hearing about the work environment is always important and interesting, and TracyLocke sounds like a very interesting place to work.
I find it important to find a place similar to TracyLocke when it comes to environment, where they allow creativity and promote community among coworkers.

Picture of the notes I took in class:

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